Browsing All Posts filed under »Social Media«

Writing for a Lesser Evil?

January 19, 2011

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In this week’s discussions, my Journalism Professor asked if a Public Relations writer’s values needed to align with the organizational values.  It’s an interesting question because it’s complicated.  What if you are an independent practitioner?  Your clients may vary greatly especially in the beginning until you decide what niche fits your skills.  You could be […]

Decoding Twitter

January 14, 2011

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On Thursday, I watched “Decoded” on the History Channel, and on Friday morning I was inspired to connect Twitter with code and mystery.  I think Twitter gets misunderstood alot.  First there’s those darn short codes like: #, RT and cryptic shortened URLs. That’s not to say PR professionals don’t like or use Twitter. It’s actually the […]

The Cake Is A Lie

January 14, 2011

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 For those of you who know me or read my ‘About’ page, you already know that I am a gamer.  Right or wrong, pastime or waste of time, I’ve played them since the early days of Pong on my Atari 2600.  One classic game that I rediscovered last year is Portal.  In it, you […]

Meanwhile Back in the World of New Media, Quora Gets Some Love

January 12, 2011

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Whenever you talk about PR for a business, and as expected, the topic of a new tool comes up.  Many times, it is something new, just launched or newly funded. In the last few days, I’ve been seeing a lot about Quora.  Everyone from David Armano, the first I saw compare it to Four Square, […]

The Internet Time Warp: The Web Never Forgets

January 11, 2011

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  A post on CBS Interactive’s Bnet (link) articulated an important business lesson about social media from the recent attention on political rhetoric. The media’s had their fun and pundits on both sides of US politics have done their finger-pointing. In particular, we can’t help but bring up Sarah Palin. Well, everyone likes a rebel […]

PR & IT: An Epic Sibling Rivalry

January 4, 2011

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As someone with an obsession with technology and a more recent passion for PR, I have always had trouble understanding why IT staff and PR (or Public Affairs) staff can’t work as a team. I see many organizations who want to jump into social media rely on their IT staff to deploy it or worse […]

2011: Doing, Finish, Being

January 3, 2011

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As a fan of Chris Brogan, I was quick to catch on to his three words idea instead of resolutions. I was never a fan of resolutions. I’d break them by Jan 2 and then feel guilty the rest if the year. No, the idea of having three words to reflect on gives you some […]